HIRING A SHOPIFY EXPERT: SHOULD OR SHOULDN’T?

ByAdam

HIRING A SHOPIFY EXPERT: SHOULD OR SHOULDN’T?

It is always much easier to have an expert as a colleague, especially when you are an amateur in the e-commerce business. However, this also means you have to spend another expense, making the question “should I hire an expert or not?” become common among the entrepreneur community. In this article, we will help you find out the most satisfying answer!

Reasons To Hire A Shopify Expert

User-friendly as Shopify might be, there are still some reasons for you to spend money on a professional. For example:

  • Search engine optimization

    Do you have any idea about SEO? If the answer is “No”, then you definitely need an expert.

    The power of SEO to your business is no joke. Search engines always give priority to the website with great SEO, and stop looking down on a high ranking in the search engines! It will make your store remain visible and make you miss tons of potential customers!

    Successful SEO is not about tricking Google. It’s about PARTNERING with Google to provide the best search results for Google’s users.” Phil Frost, Main Street ROI

  • Best advice

    One person is called Shopify expert only after having at least five successful stores. Why, you ask? It is obviously due to their vast and thorough knowledge on the subject of e-commerce. Therefore, their advice is worth a fortune. If you have them by your side, your being successful is just a matter of time.

  • Better branding

    “Trust is built with consistency,” said Lincoln Chafee.

    It is absolutely true for branding. A Partner good at Shopify will take your branding to the whole new level.

How To Hire A Shopify Expert

After your making up the decision, the next question arises: How can I hire a Shopify expert? First, list out your problems. After that, spend time navigating the Shopify experts page (remember that you do not need to choose one living nearby as you can cooperate remotely).

Shopify divides Experts into five categories:

  • Photography
  • Setup
  • Marketing
  • Store design
  • Development

There is another section for smaller Expert tasks, such as traffic conversion or adding products to your store. Below are several things you need to notice while choosing:

  • Links to their portfolio: An expert is supposed to have a portfolio of 5+ Shopify stores.
  • Services offered: Not every expert serves the same services. Choose one that offers what your store needs most.
  • Project budgets:  Money is a sensitive issue. Some expert will publish their salary range, while some do not. In that case, contact them directly for detailed information on this issue.
  • References: Remember to ask for references to ensure that every achievement the expert claims is true. Do not be shy because hiring the wrong person might do harm to your business!

Finally, in case you cannot find anyone, post a job advertisement on Shopify and they will help you as soon as possible.

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